Table 1: Symbols and meanings.

Type

Symbol

Meaning

Symbol

Meaning

Parameter

L

Distance between merchants

R i

Meal quality valuation (i: A or B)

τ

Basic ratio of commission

λ

Add-on commission ratio

θ

Time cost per unit

x

Location coordinates for consumer

Decision Variable

p i

Order price for merchant i

 

 

Intermediate Variable

π i

Profit for merchant i

 

Platform commission

U i

Consumer utility

ΔT

Trust advantage for merchant A

D i

Quantity demanded for merchant i

d *

Equilibrium-point position coordinates